Britain was once a world leader in manufacturing, but those days are long gone. After recounting the growth of British industry from the 18th century, Richard Morris describes the rise and fall of the nation’s biggest companies: ICI, GEC, Vickers and Morris Motors. Dismissing the idea that Britain’s industrial decline was solely due to cheap foreign competition, he identifies the poor decision-making that caused it, and outlines a strategy for recovery.
ICI was Britain's biggest manufacturer and exporter, while GEC was its biggest employer and Morris Motors made over half of its cars; Courtaulds dominated global cloth production and produced the first man-made fibres; BSA was the world's biggest producer of motorbikes; De Havilland produced groundbreaking aeroplanes and some of the world's first jet engines.
And yet, these companies have all collapsed, taking with them nearly 200 years of industrial pre-eminence. British industry is dead, killed off by 'Made in China' stickers and US market dominance.
Or is it?
Will Britain Make It? explores the rise, fall and future of British industry and all the complexities surrounding it. Who's to blame for its slow decline? What about Brexit? Can it be resurrected? If you've ever asked any of these questions, then this is the book for you.
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