Penguin copywriter Louise Willder goes beyond an appraisal of clichés, quotes, adjectives and exclamation marks to explain the art of creating enticing jacket copy. With examples taken from classics, thrillers, romances and literary fiction, her discussion sheds light on the qualities that give a good blurb ‘a conflict and movement all of its own’ and how these summaries are crafted to appeal to a specific audience.
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https://www.psbooks.co.uk/blurb-your-enthusiasm523533Blurb Your Enthusiasmhttps://www.psbooks.co.uk/media/catalog/product/5/2/523533_media-0_1.jpg2.995.99GBPInStock/Non-Fiction/Categories/Literature, Poetry & Classics/Non-Fiction/Highlights/Non-Fiction/Categories/Humour/Stationery & Gifts/Gift Ideas/Categories/Literary and Poetry Gift Books/Gift Ideas/Categories/Gifts Under £10/Sale/Sale/Stationery & Gifts Sale/Campaigns/Quick Reads/Gift Ideas/Categories/Gifts Under £15/Gift Ideas/Categories/View All Gift BooksPenguin copywriter Louise Willder goes beyond an appraisal of clichés, quotes, adjectives and exclamation marks to explain the art of creating enticing jacket copy. With examples taken from classics, thrillers, romances and literary fiction, her discussion sheds light on the qualities that give a good blurb ‘a conflict and movement all of its own’ and how these summaries are crafted to appeal to a specific audience. Hardback00https://www.psbooks.co.uk/media/catalog/product/5/2/523533_media-1_1.jpghttps://www.psbooks.co.uk/media/catalog/product/5/2/523533_0040.jpghttps://www.psbooks.co.uk/media/catalog/product/5/2/523533_0041.jpghttps://www.psbooks.co.uk/media/catalog/product/5/2/523533_0042.jpghttps://www.psbooks.co.uk/media/catalog/product/5/2/523533_0043.jpgadd-to-cartrrp_info:£14.99productId:116448bic_code:CBW, DSRC, KNTP, WH, WZGCBW, DSRC, KNTP, WH, WZG£14.99Louise WillderGeneral205x137mmOneworldHardbackWriting & editing guidesHumourLiterary CompanionsGift Books
