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The Business Book

Recipes for business success and tips for effective working have generated hundreds of bestselling books over the years and this compendium distils the theories and ideas into one volume alongside explanations of business terminology and influential concepts in strategy, marketing, financial management and leadership. Each topic is addressed with accessible introductions, diagrams, fact boxes, side panels and profiles of key business leaders and thinkers.
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Product information:
  • Publisher: DK
  • Year: 2015
  • Format: Hardback
  • Pages: 352pp
  • Illustrated: Yes
  • Dimensions: 238x200mm
  • ISBN: 9781409341260
  • Condition: New
  • Weight: 1.2kg
Product code:
515661
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