You Talkin' to Me?

You Talkin' to Me?

Rhetoric from Aristotle to Trump and Beyond...

Paperback336pp196x128mm

9781788163187     Product Code: 514682

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When we use language to persuade people in many everyday situations we still employ lines of argument that Aristotle categorized as ‘ethos’, ‘logos’ and ‘pathos’. As Sam Leith introduces the art of rhetoric, he traces its history since the Ancient Greeks, providing accessible explanations of its techniques and terminology and profiling ‘champions of rhetoric’ including Cicero and Abraham Lincoln.

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